Why Should You Use an Event or Conference App?

event apps e1529567696607
event apps e1529567696607

In a world where one spends a considerable part of his/her lives staring at a mobile phone screen, why should your business forums stay behind?

Gone are the days when organizing an event involved sending out physical emails, checking RSVPs and second guessing how many people are going to turn up for your event. Event Apps are great for trade shows, exhibitions, conferences, seminars or events.

Today, at the click of a button, you can create a community of like-minded people and keep them updated about new activities, events, conferences, symposiums and so on. The important thing is finding an appropriate Conference App that can suit your business goals.

Why an App?

So that your attendees never again miss out on a great speaker or session. So that you’re always on top of things and one step ahead.

An event or conference app lets you invite and register attendees, collect and send out information quickly, create a calendar of events and share it, plus send out directions to your venue via GPS, collect valuable feedback, enable networking and a lot more. Thanks to the handy conference apps, your guests just need to pull out their mobiles and all the information they need is one tap away.

The app also doubles up as your marketing tool because your community members can accelerate the popularity of your event through social sharing. This is organic virality at its best, enabling you to reach hundreds of people without the additional cost of advertising.

A quick online search will help you find many tech companies that offer conference apps as a SaaS (Software as a Service). You could opt for an off-the-shelf stock app with branding customizations or you could get one designed to meet more specific requirements.

By Mufaddal Dahodwala

I am a MICE professional with a rich background in hospitality. Complex people logistics is my forte, travel is my passion! I founded ICE India in 2009 to help clients navigate the gargantuan task of managing an event. My team and I have managed many complex and super simple events from Mumbai to Munich.

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